Uruguayan Football Legend Luis Suarez formally of Amsterdam Ajax, and now one of Liverpool Football Club’s finest strikers, was commissioned by Pepsi Uruguay to appear in their Rock & Gol Campaign. Ditching his Football Boots and picking up a guitar to become a Bad Boy Rock Star in a Pepsi Television Advert, and promotional campaign. Pepsi contacted me this week as they needed a Portrait Photographer to capture stills of Suarez before the filming of the Advert. The images to be used on all the promotional posters and on Pepsi Cans & Bottles. After meeting with Pepsi’s Brand Team I was given a brief to create Fierce Portraits along with Rock Star Stills of Luis. With only a short time to work with Suarez, I was able to shoot the required material to the brief.
Luis was fun and professional to work with, open to ideas and direction. The shots are really strong and you can view a behind the scenes video below. I’m no stranger to photographing sports personalities, and its a rewarding form of Portraiture to reveal their personalities and character.